The law of reciprocity exists in all humans. The Hari Krishna’s became very rich when they started offering flowers at airports when they asked for donations. When someone does something for us, we feel obligated to return the favour.

Jonathan Haidt, social psychologist and author of The Happiness Hypothesis, offers a suggestion for dealing with salesmen looking to exploit you through reciprocity. And that suggestion is to reciprocate the exploitation, take their free stuff and enjoy.

The golden rule is certainly worthy of the title. One can live their whole life with this rule at the center. Do to others that which you want done unto you sets the stage for all successful relationships. The golden rule is so deeply engrained in us that we function according to it unconsciously towards everything.

We expect our careers to return the favour when we put in that extra effort. We expect our athletic performance to increase with practice. “I give, you give” is the natural relational lense which we all view the world from.

Hustle it up!

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